Toys R Us, who declared bankruptcy back in the fall and declared they would be closing or selling all 700 of their stores earlier this week, is now blaming their demise on a decline in the toy industry thanks to Millennials not having as many children.
“Toys R Us says millennials not having kids hurt the company — and it could be because of a looming 'demographic time bomb,'” Business Insider reports.
“Most of our end-customers are newborns and children and, as a result, our revenues are dependent on the birth rates in countries where we operate," the filing said. "In recent years, many countries' birth rates have dropped or stagnated as their population ages, and education and income levels increase. A continued and significant decline in the number of newborns and children in these countries could have a material adverse effect on our operating results."
That’s actually pretty true. I’ve written extensively on the subject. More and more Millennials are choosing to adopt puppies and grow copious piles of ferns and succulents rather than have children. When it comes to marriage, 42 is the new 24. As a generation, we have trouble committing to monogamous, lifelong relationships.
But hold the phone – while all this is true, it seems like an odd complaint for a toy store chain that has financially supported systematic infanticide.
From LifeSite News:
The Life Decisions International boycott list, which identifies businesses and organizations that donate to abortion groups, included Toys R Us. At the end of 2010, the pro-life group removed the toy business from the list after it agreed to stop donating to the abortion chain Planned Parenthood. However, the toy business continued to indirectly support Planned Parenthood through 2017, as the watchdog group 2nd Vote noted.
So a toy store that openly donated to a group whose stock and trade is the killing of more than 320,000 infants a year while passing out contraceptives in Pez dispensers, is now complaining that low birth rates are what forced them out of business?
Pardon me while I go get the world’s smallest violin.