CBS's Garrett Hopes Bloomberg's Millions Might Have Damaged Trump

Rich Noyes | March 4, 2020
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On Wednesday’s CBS This Morning, correspondent Major Garrett suggested the past three months of Michael Bloomberg’s TV advertising would somehow accomplish what literally years of extremely negative news coverage could not, i.e., put a significant dent in President Trump’s support.

But according to the MRC’s ongoing tracking, the spin of ABC, CBS and NBC evening news coverage of the Trump presidency has been 92% negative during the past six months (September 1 through February 29). For the entire Trump administration (beginning January 20, 2017), the coverage on those networks has been 90% negative.

In that context, it seems unlikely that a few months of TV advertising that merely echoed the media's well-worn mantra could possibly hope to move the needle on Trump’s basic level of support.

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