Get your bumper sticker now!

'Weight Watchers' Changes Name After PC Backlash


The modern campaign of inclusivity which seems to have spread to every aspect of public and private life has claimed its latest target. According to the Daily Wire, the iconic fitness/diet brand formerly known as "Weight Watchers" has changed its name to "WW" in a turn of events some would consider Orwellian. 

Weight Watchers CEO and President Mindy Grossman announced on the TODAY show that the company will be "moving to 'WW' to be the global marque of wellness for everyone, beyond just weight."

This change came after the company was targeted by various online hacktivist groups on Twitter.

The BBC reports, "Earlier this year, Weight Watchers' decision to offer free membership for the summer to teenagers, sparked an outcry from eating disorder groups, with a hashtag #wakeupweightwatchers quickly gaining ground."

The BBC also noted that "social media campaigns such as the #iweigh hashtag have become popular."

"The campaign, started by 'The Good Place' star Jameela Jamil, encourages others to look beyond their weight, and instead to count other 'measurements' in their life such as your 'three best friends' or your 'one loving sister,'" writes BBC. "The iweigh Instagram account now has 153,000 followers."

MRCTV Reader,

The liberal media are terrified of the truth, especially when it leads to uncomfortable questions about their own leftist worldview.

MRCTV is the multimedia division of MRC featuring original content and aggregated videos of the news, people, and events conservatives care about.

MRCTV relies on the support of our loyal readers (and video viewers) to keep providing the news and commentary that matter to the American people, not just stories that prop up the liberal agenda.

Make a donation today. Just $15 a month would make a tremendous impact and enable us to keeping shining the light where the liberal media are afraid to tread.

— The MRCTV Team



Sign up for our MRCTV newsletter to receive the latest news.

Sponsored Links